Building out from the core.
Typically, clients approach us to help with Data Governance or specific Data Integration requirements. Initial deployments take utilise the Sentinel Data Integration Platform to carry out the data work, along with new integrated data views such as a Single View of Customer, Tenant, Property or Asset. Often, a Single View of one data entity will lead to complimentary views of different types of data as concepts are established and benefits are understood.
The Single View of data is the baseline position for our client solutions. It is where the integrated data is visualised for the first time and where the opportunity for much greater benefits is born.
Building out from the Single View, clients can start to connect data in any number of different ways. People can be matched together into family units or any other types of connection that link them together with common interests or needs. Properties and assets can be grouped together based on any number of common attributes, sizes or risk factors.
Adding our profiling functionality allows for the automated monitoring across all this integrated data. Clients are no longer limited in trying to identify target cohorts in isolation; then can compare similar and connected data, measure whole family needs, and identify trends in datasets based on multiple, concurrent associations.
Using the integrated data that our platform provides exponentially increases the benefits of all other data utilities our clients use:
- Integrated performance reporting via tools such as Power BI is easier
- Data modelling and analysis through AI mechanisms such as Machine Learning (ML) become richer and more accurate based on the increased and connected data volumes
- Data exchange using Synapse or on-line portal applications become more controlled and reliable, being based on the most trusted version of data available